With the surge of sneaker brands, it’s difficult to make a decision and find the best one. If you’re a sneakerhead and always on the lookout for something fresh and unique to rock on your feet, we’ve got you. Here are five underrated sneaker brands that are making waves in the sneaker scene and deserve a spot in your collection.

1. Hoka

 

 
 
 
 
 
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Hoka is a brand renowned for its innovative and highly cushioned running shoes. Their sneakers offer maximal cushioning and a unique rocking chair-like geometry that promotes a smoother experience. If you’re a running enthusiast or simply love comfortable sneakers, Hoka is a must-try brand.

2. Veja

 

 
 
 
 
 
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Veja is for the ethical trendsetter. These sneakers are sustainably made using organic materials and fair labour practices. Their designs are chic and appealing to those who want to make a fashion statement while being mindful of the environment.

3. Diadora

 

 
 
 
 
 
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Diadora is an Italian brand that exudes retro coolness. If you’re a fan of the ’80s and ’90s fashion resurgence, Diadora sneakers will take you back in time. With a wide array of colour combinations and unique designs, these sneakers offer a trip down memory lane in style.

4. Oliver Cabell

 

 
 
 
 
 
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Oliver Cabell is a brand that epitomizes luxury in the world of sneakers. This brand offers meticulously crafted sneakers with a strong emphasis on quality materials and timeless design. Oliver Cabell’s sneakers are not only stylish but also ethically produced, appealing to those who value sustainability.

5. Saucony

 

 
 
 
 
 
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Saucony is a brand that combines athletic performance with fashion-forward designs. Known for their comfortable and supportive sneakers, Saucony has gained popularity among runners and sneaker enthusiasts alike.

Whether you prioritize sustainability, style, or heritage, these brands have something unique to offer for every sneakerhead.